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Begin with the end in mind

The objective of video is to change the way people think or act! So, who are you influencing and what do you want them to think or do?

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Its the story, not the pictures

Effective video begins with a pencil and paper, not a camera. We are hard wired to be captivated by good stories...

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Reaching the audience

No matter how well planned, written and crafted, if you don't reach your audience...
           ...it will be a wasted exercise.

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News

icm Blog - what's new

Online video marketing strategies, tactics and channels are evolving just as rapidly as...

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ErlingMatz Come and watch some of our videos ranging from full length DVD's, to short pieces for universities and interviews with leading CEO's in the Newspaper industry.

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  • Video Interview by Simon Morice
    About us

    Simon and David, who run icm Business Video, bring a unique blend of video production...

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A unique team that creates exciting ideas and transforms them into great video

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